Marketing and Advertising Using Google



Download free course Marketing and Advertising Using Google, pdf file on 156 pages by Google, Karl Barksdale.
The official book from Google for students preparing for careers in marketing. Learn to: Create effective Internet advertising, target advertising to people when they're ready to buy, control you advertising budget, and build your brand.

Table of contents

  • Google Search Marketing: AdWords
  • Overview of Google AdWords Accounts
  • Successful Keyword-Targeted Advertising
  • Image and Video Ads
  • Local & Mobile Advertising
  • Tracking Performance
  • The Future of AdWords Advertising
  • AdSense
Pages : 156
Size : 4.9 MB
File type : PDF
Downloads: 91
Created: 2022-02-03
License: CC BY
Author(s): Google, Karl Barksdale
Marketing and Advertising Using Google

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